Media & Entertainment Intelligence
Programmatic Advertising & AdTech
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Google Privacy Settlement Gives Millions Control Over RTB Data Sharing
Federal judge approves settlement giving US Google users new RTB Control to limit data sharing in real-time bidding auctions.
Read full articleOpenAI Ads Manager Adds Daily Budgets, Geo-Targeting & Dynamic CTAs
OpenAI expands Ads Manager Beta with daily budgets, US state/DMA/ZIP targeting, and tests dynamic CTAs in ChatGPT.
Read full articleTrapdoor Android Ad Fraud: 455 Apps Generate 659M Daily Fake Bids
HUMAN Security exposes massive Android ad fraud operation targeting US devices with 24M downloads before Google removal.
Read full articleOmnicom Tests AI Agents for Direct Publisher Buying, Bypassing AdTech
Omnicom executes live agent-to-agent media buys using AdCP protocol, aiming to cut out adtech intermediaries.
Read full articleYahoo & Kochava Launch 'Unified Ad Platform' for Multi-DSP Management
Partnership embeds Yahoo DSP workspace in Kochava's StationOne, enabling agentic workflows across multiple DSPs.
Read full articleMeta Opens Ad Ecosystem to Third-Party AI Tools via MCP Standard
Meta Ads AI Connectors allow external AI assistants to run campaigns using natural language without API integration.
Read full articleOpenAI ChatGPT Ads Expand to UK, Brazil, Japan, South Korea & Mexico
ChatGPT ads tracking $100M annualized revenue, targeting $2.5B in 2026 as international rollout begins.
Read full articleAAMP 2.0 Launches Transaction-Ready SDKs for Agent-Driven Programmatic
New protocol enables direct buyer-seller agent interactions, marking major step toward autonomous programmatic execution.
Read full articleGoogle Privacy Settlement Gives Millions Control Over RTB Data Sharing
Federal judge approves settlement giving US Google users new RTB Control to limit data sharing in real-time bidding auctions.
Read full articleOpenAI Ads Manager Adds Daily Budgets, Geo-Targeting & Dynamic CTAs
OpenAI expands Ads Manager Beta with daily budgets, US state/DMA/ZIP targeting, and tests dynamic CTAs in ChatGPT.
Read full articleTrapdoor Android Ad Fraud: 455 Apps Generate 659M Daily Fake Bids
HUMAN Security exposes massive Android ad fraud operation targeting US devices with 24M downloads before Google removal.
Read full articleOmnicom Tests AI Agents for Direct Publisher Buying, Bypassing AdTech
Omnicom executes live agent-to-agent media buys using AdCP protocol, aiming to cut out adtech intermediaries.
Read full articleYahoo & Kochava Launch 'Unified Ad Platform' for Multi-DSP Management
Partnership embeds Yahoo DSP workspace in Kochava's StationOne, enabling agentic workflows across multiple DSPs.
Read full articleMeta Opens Ad Ecosystem to Third-Party AI Tools via MCP Standard
Meta Ads AI Connectors allow external AI assistants to run campaigns using natural language without API integration.
Read full articleOpenAI ChatGPT Ads Expand to UK, Brazil, Japan, South Korea & Mexico
ChatGPT ads tracking $100M annualized revenue, targeting $2.5B in 2026 as international rollout begins.
Read full articleAAMP 2.0 Launches Transaction-Ready SDKs for Agent-Driven Programmatic
New protocol enables direct buyer-seller agent interactions, marking major step toward autonomous programmatic execution.
Read full articleStay ahead of Programmatic Advertising & AdTech in 3 minutes a day.
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